I feel a lot better about my indiscriminate wine palate after reading this.
You’d think it would be a bad idea to make grand claims about your skills if a simple blind experiment could show you up. Looks like these guys make a living at it, but no one has applied the simple science to see if they are just wankers or not.
Will the wine industry be thrown into turmoil by this? Will there be soul searching and a new approach to rating wine?
Don’t bet on it. Nobody wants to hear this so it will be quietly ignored and the “experts” will continue pontificating without even a hiccup.
Well, maybe a hiccup or two.
Wine-tasting: it’s junk science
Experiments have shown that people can’t tell plonk from grand cru. Now one US winemaker claims that even experts can’t judge wine accurately. What’s the science behind the taste?